Milton Tan Dreambook
Dreams: a dynamic realm of possibility and the nonsensical, fleetingly masquerading as reality. It is no wonder why Dr. Tan always kept a notebook by his bedside to write or sketch the ideas that would visit through dreams. Taking after its namesake and purpose, this blog shares our ideas, observations and experiences with design and creativity with the hopes that you, in turn, will share yours.
Categorical Error as Creative Insight
“Errors” are often relative and can open up alternative lines of reasoning and creative thought. On the contrary, an obsession to be “correct” can be stifling and promotes a herd mentality.
Where Do Ideas Come From?
In fact, ideas are all around us, but its is like saying knowledge is all around us. But why is it that some people have somehow greater access and see more ideas than others?
To Brand a Design or To Design a Brand
Those who understand branding today, subject the “branding process” to design thinking.